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- It looks like Uber is trying to get back into the good graces of what it sees as a very specific demographic — people who like the American Civil Liberties Union on Facebook.Uber CEO Travis Kalanick published an internal memo about President Trump's executive orders barring refugees, immigrants, and even legal US residents from seven Muslim-majority countries on the company's website Saturday morning.That memo has also been published to Facebook, and Uber appears to have used Facebook's interest-targeting tool to serve it with a preference for users who have expressed an interest in the ACLU.
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- Facebook today announced a laundry list of updates regarding its measurement partnership program, including expanded partnerships with Nielsen and comScore, and the addition of a new partner, DoubleVerify.The company also offered details on the status of current integrations, and the launch of a new online portal to help marketers see how their Facebook ads perform, in comparison with other platforms, like TV or print.The company, in the past, has been taken to task for not offering clear metrics, and, at the end of last year, Facebook announced a series of metrics bugs and errors that led to inaccurate reporting of critical data, including at one point, ad reach.
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- Uber Technologies Inc. has been under fire for advertising on Twitter that it was operating at New York's Kennedy International Airport during a taxi strike protesting the Trump administration's executive order to restrict immigrants and refugees from seven Muslim-majority countries.Uber's actions prompted a #DeleteUber hashtag to go viral on social media and was followed by Lyft's co-founders announcing it would donate $1 million to the American Civil Liberties Union.It also prompted Uber chief executive Travis Kalanick to write a Facebook FB, -0.84% post about how the company would set up a $3-million legal defense fund to help drivers affected by the immigration ban.
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to read more visit us Facebook
follow the latest progress in facebook in different sites most famous technicals "Kaitlyn Tiffany" by 2017-01-31 at 12:22
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Uber appears to be interest-targeting Facebook ads to people who like the ACLU
- It looks like Uber is trying to get back into the good graces of what it sees as a very specific demographic — people who like the American Civil Liberties Union on Facebook.Uber CEO Travis Kalanick published an internal memo about President Trump's executive orders barring refugees, immigrants, and even legal US residents from seven Muslim-majority countries on the company's website Saturday morning.That memo has also been published to Facebook, and Uber appears to have used Facebook's interest-targeting tool to serve it with a preference for users who have expressed an interest in the ACLU.
. read more from here
Facebook launches a marketing mix modeling portal for comparing Facebook ads to TV, print & more
- Facebook today announced a laundry list of updates regarding its measurement partnership program, including expanded partnerships with Nielsen and comScore, and the addition of a new partner, DoubleVerify.The company also offered details on the status of current integrations, and the launch of a new online portal to help marketers see how their Facebook ads perform, in comparison with other platforms, like TV or print.The company, in the past, has been taken to task for not offering clear metrics, and, at the end of last year, Facebook announced a series of metrics bugs and errors that led to inaccurate reporting of critical data, including at one point, ad reach.
. read more from here
Uber targeted Facebook ads at people interested in the ACLU
- Uber Technologies Inc. has been under fire for advertising on Twitter that it was operating at New York's Kennedy International Airport during a taxi strike protesting the Trump administration's executive order to restrict immigrants and refugees from seven Muslim-majority countries.Uber's actions prompted a #DeleteUber hashtag to go viral on social media and was followed by Lyft's co-founders announcing it would donate $1 million to the American Civil Liberties Union.It also prompted Uber chief executive Travis Kalanick to write a Facebook FB, -0.84% post about how the company would set up a $3-million legal defense fund to help drivers affected by the immigration ban.
. read more from here
to read more visit us Facebook
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