FB QVC? Facebook tries Live video shopping

as mentioned in Facebook Watch is expanding, even as it's failing to gain much traction amongst younger, digital-native audiences. The Information also reported that the ad revenue generated from Facebook Watch has fallen below expectations. Twelve months in, Facebook Watch was still virtually unknown by 50 percent of US adults, according to a recent survey conducted by Diffusion Group. Facebook hasn't disclosed unique Watch visitors, and the company instead counts its repeat visitors as separate views. The new markets Watch will expand into include China (Hong Kong), India (Bangladesh), South Africa, Taiwan, Italy, Saudi Arabia, among others.

Facebook is adding a web browser and Instant Games to Portal video chat devices

A new update out today for Facebook's Portal devices adds some much-needed features to the dedicated video chat screens. Now, both the smaller, standard Portal and the larger Portal+ version will be able to access the web through a custom-built browser. In addition to a browser, Facebook is also launching support for its Instant Games platform on Portal, starting with titles like Battleship and Words with Friends. Facebook is making Portal more than just a video chat deviceNow, with a proper browser and Instant Games support, Portal sounds like a much more viable smart home device. (ABC, CNN, and The Great Big Story will all be separate apps on Portal, Facebook clarified.)

FB QVC? Facebook tries Live video shopping

according to Facebook is now testing a Live video feature for merchants that lets them demo and describe their items for viewers. Facebook confirms the new shopping feature is currently in testing with a limited set of Pages in Thailand, which has been a testbed for shopping features. Hooking people on video viewing helps Facebook show lucrative video ads. Facebook could also convince sellers who broadcast Live to buy its new Marketplace ad units to promote their wares. [PostScript: And a Facebook home shopping network could work perfectly on its new countertop smart display Portal.]

collected by :Roy Mark